By Chris Gilleard, Paul Higgs, Martin Hyde, Ian Rees Jones, Christina R. Victor
This publication presents a distinct severe viewpoint at the altering nature of later existence by means of studying the engagement of older individuals with purchaser society in Britain because the Sixties. humans retiring now are those that participated within the construction of the post-war buyer tradition. those shoppers have grown older yet haven't stopped eating; their offerings and behavior are items of the collective histories of either cohort and new release. The publication relies on broad research over years of enormous united kingdom survey info units and charts the alterations within the event of later lifestyles within the united kingdom over the past 50 years. person chapters deal with social swap and later lifestyles, the 'third age' in customer society, techniques of age, cohort and new release, inequalities in source of revenue and expenditure and the evolution of health and wellbeing and social policy.The e-book will attract scholars, teachers, researchers and coverage analysts. it's going to offer fabric for educating on undergraduate classes and postgraduate classes in sociology, social coverage and social gerontology. it is going to even have substantial attract deepest engaged with older shoppers in addition to to voluntary and non-governmental companies addressing growing older in Britain.
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Additional resources for Ageing in a Consumer Society: From Passive to Active Consumption in Britain (Ageing and the Lifecourse)
It was this group that spoke of youth’s desire to break away from a society where ‘you knew who people were from the way they spoke, you knew where they came from, the way they dressed, you knew what sort of jobs’ (Gunn and Bell, 2002, p 115). While this mood of protest traversed many of the distinctions of class and crossed the boundaries of national communities, its true significance was its emergence within a growing mass culture that was capable of being extended to, expressed and acted on at every stage of life.
It can be argued that where the existence of the third age matters most is the implicit division it creates for those excluded from it. Although Laslett identified a ‘fourth age’ of decrepitude, he was perhaps too fixated on the idea of the ‘compression of morbidity’ to take seriously the significance politically as well as culturally of such a designation. It is as if Laslett aspired to take the body out of the equation of ageing and, in so doing, forgets that the ageing body retains a key significance that cannot be ignored.
The origins of this is traced to the cohort of people born in the 1880s and 1890s who experienced the full horror of the Great War and who tended to identify their own histories with that of world history. Such a ‘generational identity’ was highlighted by Mannheim (1952) and has been used by numerous social historians since (Strauss and Howe, 1992, 1997). The tendency to focus on the decade as a marker of generational identity, though seductive, has a number of implications. There is a sense of time speeding up and of an increasing emphasis on, or search for, discontinuity.